[Expert Column] What Constitutes “Trademark Use” in Korea? (It’s Not Just Slapping a Logo on It)
Is printing a logo always trademark infringement? Not in Korea. Learn the legal definition of “Trademark Use” through the Bomb Rice and VSP court cases.
[Expert Column] Posting Book Covers on a Rental Site: Is it Copyright or Trademark Infringement?
Can a rental business post book covers online? Yes. A Korean court ruled this is “Fair Use” and not trademark infringement. Learn the legal boundaries for e-commerce.
[Expert Column] Does “Upcycling” Luxury Bags Infringe Trademark Rights?
Is upcycling luxury bags legal? A recent Korean court ruling says NO. Learn why refashioning Louis Vuitton bags constitutes trademark infringement.