Can a rental business post book covers online? Yes. A Korean court ruled this is “Fair Use” and not trademark infringement. Learn the legal boundaries for e-commerce.
Can a typo kill your patent? Yes. The Korean Supreme Court invalidated a silicon patent due to unclear measurement methods. Learn why high-quality drafting is essential.
Can you use “LEGO” for medicine? The Korean Supreme Court says NO. Learn about the landmark ruling on trademark dilution (2020Hu11943) and what it means for brand protection.
The “Gwangcheon Kim” Geographical Indication (GI) Collective Mark has been cancelled in an unprecedented Korean Patent Court ruling. Learn why and what it means for the market.
Is upcycling luxury bags legal? A recent Korean court ruling says NO. Learn why refashioning Louis Vuitton bags constitutes trademark infringement.
Can you use only the English part of a registered English-Korean trademark in Korea? Yes. Learn about the Supreme Court ruling (2012Hu2463) regarding trademark use.
Are giving away fake goods as free gifts considered trademark infringement in Korea? Yes. Learn about the Supreme Court ruling (2021Do2180) and how to protect your business.
Are purchasing agencies liable for counterfeits in Korea? Yes. Discover the key court ruling on trademark infringement and “willful negligence” for buying agents.
Hello, I’m Sohyun. Beyond the title of a Patent Attorney, I share my journey, beliefs, and the ‘Sarang Way’ of working—dedicating sincerity and expertise to protect and grow your brand.
Global Trademark Strategy for Export-Oriented Businesses Because Korea’s industrial structure is geared toward export manufacturing, many products are designed primarily for export rather than for domestic consumption. To successfully enter foreign markets and prevent imitation by third parties, it is essential to secure patents and trademarks internationally. If you are planning to launch a new…